Website: Da Sette Soldi Restaurant

Da Sette Soldi is an Italian restaurant in Epsom, Auckland with a very loyal and regular clientele. After having a simple website for a year, an updated version of the website is launched.

Client: Da Sette Soldi Restaurant
Sector: Hospitality
Service Category: Creative and Interactive Development
On the web: www.dasettesoldi.co.nz

The Challenge: The old website did not fully capture the ambiance of the restaurant, and the owners wanted to create a website that better reflected the mood of being in the restaurant, to better mirror the changes that were being made and to strengthen and communicate the new brand positioning. At the same time, the menu had been updated often and the owners found the process of updating through a third party to be a tedious and lengthy one. Because of irregularities and differences between the menus online and in the restaurant, on occasion they had to lower the prices of the meals for the customers who were confused with the price disparities.

The Solution: A beautifully presented website that captures the mood of the restaurant through photography. I spent a day in the restaurant capturing the ambiance of the whole location, including the kitchen and staff, the tables, and the food. Da Sette Soldi is a great little restaurant with a lot of history and an incredibly loyal clientele. It is a true landmark as it is one of the first Italian restaurants in the area, and it has grown from a small takeaway shop to an informal trattoria, to a more elegant location. I wanted to capture as much of that as possible in as few photos as permissible with the constraints of space and bandwidth in mind.

To solve the updating issue, the content sections of the website were linked to a very simple online content management system (CMS) that allows the quick and easy change of content by a non-technical user.

The Result: TBC

Services Provided:

• Pre-packaged Large Website

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